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We bring a mix of professionalism and humor to the table.
We challenge established thinking, rethink collaboration, and drive change with bold, unconventional approaches.
Always with the ambition to truly move people.
We bring a mix of professionalism and humor to the table.
We challenge established thinking, rethink collaboration, and drive change with bold, unconventional approaches.
Always with the ambition to truly move people.
We are Guaiana+Friends – we design and guide change in the broadest sense. We’re all about good questions, genuine collaboration, and formats that work. The knowledge is in the system!
We’re certainly not your typical consulting agency – we’re a creative lab, a concept workshop, designers and doers.
Based in Berlin – a city that’s never quite finished but always full of energy – we tap into this creative vibe to keep reinventing ourselves and stay in motion. In our heads, and in the world.
We work with professionalism and a sense of humor. We challenge entrenched ways of thinking, reimagine collaboration, and drive change often with unconventional ideas – always with the goal of truly moving people.
Cheers, Antonio
The 10,000 hours it takes to truly master your craft – as described by neurologist Daniel Levitin and made famous by Malcolm Gladwell in Outliers – we’ve long since clocked.
We’re a network of talented free spirits who come together flexibly, depending on the project, bringing our skills and experience to the table to create tailor-made solutions.
What sets us apart? The diversity of our backgrounds – in perspective, origin, and profession – is one of our greatest strengths. In a world that demands both transformation and innovation, we believe that diversity and collaboration aren’t just nice to have – they’re essential.
In some projects, I support change as an interim manager or project lead – in others as an external sparring partner. Sometimes right in the middle of the system, sometimes with a fresh perspective from the outside.
Always with the intention to make change understandable in both its logic and its impact – and to shape direction together.
Because even if it’s not always obvious at first glance: In the end, it’s not just about designing change that’s effective and sustainable – it’s about bringing people along on what is often a demanding journey.
I also support teams and organizations on strategic and operational levels. Whether it’s about developing new ideas, rethinking existing structures, or making complex decisions – I’m here to help create clarity and discover new paths that actually work for you.
For me, open communication and transparency are the foundation of any change that’s built to last – and that makes a difference.
A glimpse at a few of our clients – representative of many inspiring collaborations over the years.
This is where I share what’s on my mind – thoughts, projects, and themes I’m currently working on.
It’s not always about polished results
(well, sometimes it is), but rather about observations, the detours that lead to insight – and the reflections that might spark the next step.
And just so you know: My newsletter appears irregularly. Only when there’s truly something worth sharing.